- Challenge
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Amazon flagged the flagship Printer Cleaning Kit as an adult product, making it unsearchable with zero
organic traffic. The listing lacked quality images, EBC and video, the storefront had weak banners and no
cross-selling, and with no PPC running, every "printer cleaning kit" search was a sale lost to competitors.
- Our approach
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We got the misclassification removed through persistent case work and documentation, then rebuilt the
listing with new images, EBC, packaging and a product video. We redesigned the storefront, launched
targeted PPC that took ad sales from $0 to over $11,000 at a 28% ACOS, and added inventory forecasting,
A/B testing and keyword-driven copy.
- Result
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Monthly revenue grew from $21,525 in August 2024 to nearly $60,000, with the product back in search,
profitable PPC and streamlined inventory. Best Printers is now a leading brand in printer accessories.